A little about me.
Hello. My name is Paula O’Keefe, I’m a graphic designer/illustrator and wood block print maker. I received a BFA from the Hartford School of Art in Illustration using my wood block prints as my medium of choice. While attending the University of Hartford, one of my works was accepted into the Society of Illustrator’s annual student exhibition in NYC. A short while later I received an honor in the Scarpetta d’oro international illustration competition in Stra, Italy.
I went on to do all sorts of work from designing cake and product boxes, ads and posters for Carvel to creating ads and POS items for General Cigar. (Even had to smoke a Cohiba or two to get it to look just right for a product shot.) Some of my clients include international and Fortune 500 companies as well as non-profits and local farms. That is what keeps this type of job so interesting. Basically no two jobs are ever the same…because no two companies needs are ever the same.
My work is clean, yet functional, nice to look at but strong in its intended purpose.
A few years back at a meeting, a potential client of mine shared with me exactly what he didn’t want…(gruffly) “I don’t want any of those dancing bears or balls of fire…I want a site that tells it like it is, that tells them who we are, no fluff.” I curtly answered, “Good, because I don’t do dancing bears.” (And we worked happily ever after.)